About ReCircle Market

My background is actually a bit different: I hold a doctorate in media and communication sciences and work full-time in media buying — essentially analyzing how messages reach audiences and which claims they ultimately trust. In parallel, I have been interested for years in electromobility, refurbished technology, and generally how to seriously evaluate used or reconditioned products.

Eventually, these two paths collided. Whenever I wanted to evaluate a refurbished device or a used electric car myself, I noticed how many rating criteria boiled down to pure marketing speak — not necessarily false, but rarely verifiable. Warranty, condition grading, sustainability: every platform defines these differently, and it is rarely transparent how a rating actually comes to be.

ReCircle Market is an attempt to change that: to lay out clear criteria instead of just showcasing badges. The platform is still in its infancy — I am building it step by step.

We want to make circular shopping as simple as buying new products — through clear comparisons, transparent criteria, and content backed by real data rather than promotional claims.

Specifically, this means:

• Every review is conducted based on fixed, transparent criteria (see our Methodology)
• Our comparisons do not crown absolute "winners" — instead, they help you make an informed decision based on your own needs
• All figures regarding environmental impact and certifications are fully referenced

ReCircle Market is funded in part through affiliate partnerships with some of the featured brands and platforms. This does not influence our audits: our comparison criteria are established beforehand, apply equally to all merchants, and are never retroactively modified.

Whenever an affiliate link is used, we label it transparently. All content is researched and written by our independent editorial team, never by the brands themselves.

Dr. des. Salih Günay leads the editorial direction of ReCircle Market. He completed his doctoral studies in media and communication sciences at the University of Erfurt and has a professional background in media buying and AI-assisted market analysis.

All guides and comparisons on ReCircle Market are written by him or compiled under his direct editorial supervision. As our platform grows, our editorial team will expand to include more writers.